Well just off the top of my head you could do a cross promotional event with WOT and WOP maybe if certain goals are met number of wins or something similar. That way not only are you giving back to your faithful gaming community but also directly advertising to those players most likely to actually spend money on a new game.
Any idea on how long I would have to wait before I know if I am accepted on the closed beta NA server? I realize it won't be quick but any one else know the average wait time before I will know one way or the other? Thanks.